November 2018—Wacoal’s playful and youthful line, Wacoal Mood has recently introduced its new Autumn/Winter Collection with an experience feast, that centered around the theme ‘Travel’, in U.P. Town Center last weekend November 16 to 18.
Guests were treated to a fun-filled weekend starting with intimate talks and meet-and-greet with content creators Rhea Bue, Charlene Deocareza and Rei Germar who shared tips and hacks about fashion and travel—from packing intimate wear secrets and scouring for the best airline ticket deals to dressing up for any occasion and picking the right clothes depending on one’s mood.
Wacoal Mood innovates traveling in style with the chic yet comfortable Travel Bra that can be rolled and folded without being deformed, giving more space in the travel luggage of the woman-on-the-go. It comes in a wireless form, made of natural rubber and eco-friendly latex that continues to provide fitted support for traveling young women who are always looking for fun adventure and activities.
“When a woman travels in style, what she wears underneath is just as important as what the world sees outside,” Ms. Ann Christine Palisoc, president of Philippine Wacoal Corporation, said. “A great undergarment gives her a different kind of security, and enables her to enjoy whatever she wants to. And we know that travelers want more space in their luggage to take home memorabilia from their trips, so this is really a great investment for any woman who loves traveling and experiencing life to the fullest, she added.”
Apart from the launch of Wacoal’s new collection, Wacoal Mood also launched an interactive three-day exhibit that allows attendees to experience how to #DoItYourMood with various activities such as Design-Your-Mood-Jar, Tarot Card Reading, and more. Lucky attendees who visited and experienced the booth activities like the bra-folding challenge, photobooth and boomerang booth also received several prizes and freebies from Wacoal Mood. The brand also dressed up their U.P. Town Center boutique to provide guests with a fun experience while shopping and fitting their new bra.
Wacoal Mood’s newest collection features a wide array of colors and sizes that will surely fit one’s style and needs. Apart from it, this collection also introduces new innovations that will provide comfort and style, without compromising quality. Experience the Travel Bra Cool Innovation! Produced with punched hole pads and side panels which allows better air-circulation and quick to dry. Feel lighter and more comfortable with Wacoal's Travel Bra Cool Innovation. It is a girl's must have item.
Another hot item is Wacoal’s Travel Bra Free Cut that comes with a seamless back panel which makes it perfect for all outer wear. The Naked Bra, one of Wacoal’s latest innovations, is a new collection that highlights the luxurious and elegant styles of the intimate travel underwear. These bras don’t just give you comfort, but they’re also extremely durable. One bra could last you for more than five years!
Wacoal Mood Autumn/Winter collection is now available at the following boutiques: Robinson’s Place Manila, Venice Grand Canal McKinley in Taguig, SM Seaside City in Cebu, and U.P. Town Center in Quezon City.
For more information on Wacoal Mood, check out their Facebook and Instagram pages at @wacoalmoodph, or visit their official website at https://www.wacoalmood.ph/.